Online Guided Course

How to Build a "Storybranded" WordPress Site

7-week course | Sept 15th - Nov 1st | $2500

You've gone through the StoryBrand course or read "Building a Story Brand" and now you're ready to redo your website, but if you don't have the budget to hire a StoryBrand Guide or Agency to do it for you, you need to figure out how to do it yourself.

I've created this course to help people translate their BrandScript into a completed "StoryBranded" website.

There are many different ways to build WordPress sites, and you could spend hours researching what host, theme and plugins are best for you, or you could pick a path that has worked for others and spend that time actually building your site.

As a StoryBrand guide, I've built over 40 "StoryBranded" WordPress sites in the past 3 years and I've learned what plugins and themes work well for sites that look great, are easy to build & manage, and communicate clearly to generate more leads.

Weekly Schedule

  • 1

    Monday Teaching Call

    Each week we will have a lesson on one aspect of building a WordPress site. I will walk you through how to do each piece step-by-step.

  • 2

    Homework & Help

    You will work on building your site during the week along and will have the ability to schedule calls with me if you get stuck along the way. 

  • 3

    Friday Feedback Call

    A conference call each Friday for live feedback and Q & A. 

What You'll Need

  • Your completed StoryBrand BrandScript
  • Purchase Beaver Builder Pro ($199)
  • Purchase Beaver Builder Themer ($147)
  • Web hosting (I recommend Flywheel, $14/month)


  • Ultimate Add-ons for Beaver Builder ($69)
  • Purchase Gravity Forms ($59)
  • Stock photo subscription/credits

Here's what we will cover

  • Wk 1: Wireframing Your Website

    • How to translate your BrandScript into a sales page
    • The elements of an effective landing page

  • Wk 2: Hosting, Installing WordPress, & Setup

    • Best way to host
    • How to deal with a client's host
    • How to install WordPress
    • Plugins & theme
    • How to set the basic settings to create a solid starting point for your site

  • Wk 3: Design Template & Content

    • How to create a style template to work from
    • Choosing colors, fonts, images, icons, patterns, etc.
    • Deciding which pages to have & creating a site map
    • Organizing content

  • Wk 4: Front Page Design

    • Getting started with Beaver Builder
    • Best practices for building
    • Which modules to use
    • Header and Footer design

  • Wk: 5: Interior Pages

    • How to create reusable layout templates
    • Best practices for interior pages
    • Creating blog archive & single post templates

  • Wk 6: Mobile Optimization & Testing

    • How to adjust your design for tablets and mobile phones
    • Testing functionality & UX
    • Integrating/embedding code
    • Contact forms
    • Analytics & SEO integrations

  • Wk 7: Launching Your Site

    • Proofing your site
    • Dealing with domain names, nameservers, & DNS records
    • SSL certificates
    • Going live with your site

At the end of 7 weeks, you'll have a clear, completed WordPress website that you built all by yourself.

More questions? Email: [email protected]

Request Invitation to the Course

If you are interested in this course, fill out the form below. If we have enough people (at least 4) we will run the course from Sept 15th - Nov 1st.